Denver, CO, November 20, 2009 - G.A. Wright Marketing, Inc., the leading marketing agency specializing in gaming, was named as a finalist by the American Gaming Association (AGA) for its 2009 Gaming Voice Awards which recognizes outstanding achievement in public relations, marketing, advertising and financial and corporate communications in the gaming industry.
G.A. Wright Marketing, which develops and manages marketing programs for gaming properties throughout the U.S. and the Caribbean, earned the distinction in the multi-format advertising category for a holiday lead generation mailer. The initiative integrated direct mail, email, an online landing page and generated personalized letters with variable content.
The finalists, which represent 26 gaming companies, properties and organizations from across North America, were named in 16 categories, including best 2008 annual report, best customer publication, best print, outdoor, radio and television advertisements, best direct mail, best Web site, and best public affairs and multi-format advertising campaigns. A panel of judges with expertise in advertising, marketing, public relations, Internet design, graphic arts and financial communications evaluated more than 190 entries to determine the 48 finalists.
"This year's finalists represent every segment of the gaming business, commercial, tribal and racetrack casinos, pari-mutuel facilities, lotteries and equipment manufacturers, and it just goes to show that excellent communications efforts are taking place everywhere in our industry," said Frank J. Fahrenkopf, Jr., president and CEO of the AGA.
"We're delighted to be recognized by the AGA in such a highly competitive and national event," said G.A. Wright Marketing President Tony Aveni. "This is another reflection of our commitment to creativity, exceptional quality and delivering results."
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About G. A. Wright Marketing, Inc.
Denver-based G.A. Wright Marketing, Inc. is the country's leading agency specializing in the gaming and hospitality industries. The company provides comprehensive services including strategic consultation, database analysis, direct mail development, award-winning creative services, email marketing, interactive marketing, mobile marketing, program management, and other services to numerous properties throughout the country. For more information about G.A. Wright's services, call 303-393-4530 today or email jackb@gawright.com.